Increase visibility on search engines through Google compliance and website optimisation.

Search Engine Optimisation is about optimising your web pages according to Google Compliance, best practices and excellent user experience to ensure optimal rankings, target traffic and higher conversions from search engine traffic.Your website is your biggest marketing asset; therefore you need to ensure that it remains healthy, compliant and visible, and that it is also optimised for maximum visibility and conversion.

SEO is an ongoing process and NOT an event. YBO can assist you with an easy SEO package option which can include the important component of content creation.YBO creates all websites utilising the basics detailed below. Clients whom engage our monthly SEO services benefit from the monthly SEO reviews and audits, which include all the functions detailed below as well as the monthly functions detailed in the SEO package tables.

The actual techniques used entail:

1 What your customers are actually searching for.

  • Figuring out the most popular way people search for your business
  • Understanding other ways people may be searching for the same thing
  • Delving deeper into the more granular searches your customers are making
  • Finding popular and engaging topics in your field
  • Expanding your keyword list by looking literally anywhere else
  • Understanding the metrics behind the keywords you’re targeting
  • 2 Creating pages optimized for search

  • Creating content that aligns with ‘search intent’
  • Using short, descriptive URLs
  • Creating compelling meta titles and descriptions
  • Using headers and subheaders to create a logical structure
  • Optimizing your images
  • Setting up Schema
  • 3.Making sure your website is accessible to both search engines and humans

  • Making sure your website loads fast
  • Making sure your website is mobile‐friendly
  • Installing an SSL certificate
  • Creating and submitting a sitemap
  • Uploading a robots.txt file
  • Internally link between relevant posts an
  • d pages

    4.How to get other websites to link to your site

  • Creating fresh relevant content on a regular basis
  • Syndicating content
  • Share your original content on social media for more exposure
  • Outbound linking to boost confidence and add authority to your website
  • 5. How to start measuring your SEO success

  • Measure organic traffic
  • Track your rankings
  • Search Engine Optimisation (SEO)

    SEO Packages

     

    • Content production (300-400 word articles)
    • Social Media Article syndication onto Social Media
    • Monthly Price
     

    Standard Features

    • Webmaster tool monitoring
    • Google Analytics analysis & monitoring
    • Sitemap submission
    • Meta data reviews & edits
    • Readibilty Review
    • Focus keyword review
     

    Bronze

    Entry Level

    • Content production (300-400 word articles)
    •  
    • Social Media Article syndication onto Social Media
    •  
    • Monthly Price
    • R 220

    Bronze

    • Webmaster tool monitoring
    •  
    • Google Analytics analysis & monitoring
    •  
    • Sitemap submission
    •  
    • Meta data reviews & edits
    •  
    • Readibilty Review
    •  
    • Focus keyword review
    •  

    Silver

    Medium

    • Content production (300-400 word articles)
    • 6 per annum
    • Social Media Article syndication onto Social Media
    •  
    • Monthly Price
    • R 445

    Silver

    • Webmaster tool monitoring
    •  
    • Google Analytics analysis & monitoring
    •  
    • Sitemap submission
    •  
    • Meta data reviews & edits
    •  
    • Readibilty Review
    •  
    • Focus keyword review
    •  

    Gold

    Advanced

    • Content production (300-400 word articles)
    • 12 per annum
    • Social Media Article syndication onto Social Media
    •  
    • Monthly Price
    • R 670

    Gold

    • Webmaster tool monitoring
    •  
    • Google Analytics analysis & monitoring
    •  
    • Sitemap submission
    •  
    • Meta data reviews & edits
    •  
    • Readibilty Review
    •  
    • Focus keyword review
    •  

    Platinum

    Full House

    • Content production (300-400 word articles)
    • 24 per annum
    • Social Media Article syndication onto Social Media
    •  
    • Monthly Price
    • R 1020

    Platinum

    • Webmaster tool monitoring
    •  
    • Google Analytics analysis & monitoring
    •  
    • Sitemap submission
    •  
    • Meta data reviews & edits
    •  
    • Readibilty Review
    •  
    • Focus keyword review
    •